- Convey just one idea in a sentence. You cannot make a complex argument in one sentence, so avoid the temptation.
- Use proper punctuation. The use of commas, in the right place, can help enormously.
- Abhor jargon. Avoid long words.
- Avoid the apostrophe – it is much abused in South Africa.
- Read what you have written, at least twice, and make corrections. There is always bound to be a mistake somewhere.